"IÃ¢â‚¬â„¢ve noticed two things. One is that IÃ¢â‚¬â„¢m able to observe via Twitter the global launch of the book. IÃ¢â‚¬â„¢m able to simultaneously see for the first time that the English language editions, which have been exported from England into Europe and Australia, are released a week and a half before theyÃ¢â‚¬â„¢re released to the rest of the world. I kind of vaguely knew before but didnÃ¢â‚¬â„¢t think about. The other thing is the number of Twitter users asking me questions that IÃ¢â‚¬â„¢m usually woefully unable to answer about formats and editions."
"Mortal Kiss has been created by writers at Random House and Stardoll designers, and is based around a story serialised over eight weeks from today until Halloween. As well as reading the story, web users are invited to discuss the characters and vote on the outcome of the story, explore an interactive map of the setting at Winter Mill in New England and enter writing competitions."