"Google began strictly as a search company, and itÃ¢â‚¬â„¢s still their bread and butter. However, as the company has grown, itÃ¢â‚¬â„¢s spread its tentacles like a giant octopus out to most parts of the Web. A benevolent giant octopus, providing lots of highly useful services, but a giant nonetheless. Try surfing the Web without touching a single Google service. ItÃ¢â‚¬â„¢s impossible."